Incentive compensation automation.
As one of the largest, most powerful long-distance networks in the world, AT&T has
also become a leading provider of data, internet and hosting services. Managing
the compensation programs, however, could be complex, costly and unproductive.
Prior to implementing CDS' solution, AT&T's Incentive Compensation system was processed
by an assortment of separate computer systems which operated in approximately 40
branches throughout the U.S. Each of these systems used a spreadsheet program, which
required the manual coordination of several thousand sales resources with up to
40 different title-driven pay plans.
High administrative costs were unavoidable and the system did not provide the flexibility
needed to motivate the achievement of specific sales goals. To realize its ambitious
growth plans for the future, AT&T needed an Incentive Pay Automation solution that
would allow the company compensation team to be instantly responsive to changing
market dynamics. For the design and implementation of a unified, centrally administered
Incentive Compensation Solution, AT&T knew it needed a resource with the capability
to handle a complex, multi-tiered assignment quickly and accurately. They came to
CDS.
At the time, the system was among the first in the industry to employ cutting-edge
Web-based technology via a secure AT&T Intranet site. Highly mobile users are able
to connect to the system, and then record and calculate commissions. Information
from the field is uploaded instantly with minimal work on a salesperson's laptop
computer and no software to install. End-user screens are dynamically generated
based on user profiles at log in.
On the back end, AT&T gains multiple levels of access and security to accommodate
a growing and changing management reporting structure. To avoid overpayments or
other errors, a closed-loop verification component measures all compensation payouts
against actual AT&T billing data before checks are cut.
Originally, the AT&T compensation team anticipated that the assignment would take
nine months to complete. CDS provided a complete system that automated incentive
pay for 4,500 end users in just three months.
As a result, over $1 Million per year is saved in administrative costs alone. In
addition, increased Incentive Pay flexibility has enhanced AT&T's ability to manage
goal attainment through incentive compensation programs, furthering their market
leadership in key areas of the business.
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